Quiet Ride with Bridgestone Tires - Is It Possible?

I've been noticing that some people claim Bridgestone tires provide a very quiet ride, but I'm not sure if it's just marketing hype or there's actual substance to this claim. As someone who's considering purchasing Bridgestones for their daily commute and weekend cruising, I'd love to hear from others who have experienced the quietness of these tires firsthand. Has anyone had success in reducing road noise with Bridgestone tires? What tire models and vehicle combinations work best? Are there any specific features or technologies that contribute to a quieter ride?